True At a glance
True Corporation Plc is Thailand’s convergence lifestyle leader, offering an unrivalled selection of integrated
communications services and solutions.
These include TrueMove, Thailand’s third-largest mobile provider and our largest business by subscriber numbers and revenue; TrueOnline, the country’s largest Broadband and dial-up Internet provider and the largest fixed-line phone operator in the Bangkok Metropolitan Area (BMA); and TrueVisions, the only nationwide pay-TV company.
Two other important parts of our business are TrueMoney, which offers e-commerce services, and TrueLife, which provides digital content across the Group and also includes the chain of True Coffee shops.
True is one of the strongest and most recognizable brands in Thailand and is backed by Asia’s largest agro-conglomerate, the Charoen Pokphand Group (CP) with a shareholding of 58.2 percent of the total registered and paid-up capital of Baht 77,757 million as of Mar 18, 2009.
At the end of 2009, True Group had an annual turnover of Baht 63 billion (including interconnection charges), infrastructure investments of Baht 200 billion, and employed 14,641 permanent staff.

